REVERB is a bold brand concept centered on Buzzed Berry, a flavor crafted to evoke an electric, playful energy. The design pulls loose inspiration from sound and vintage analog recording textures, while borrowing elements from loud IPA branding. The typography used is a mix of a futuristic style, such as Space Grotesk, as well as more vintage fonts, like Yellowtail. The colors are muted and worn down, pulling from 1970s tones and the look of old album sleeves that have slowly yellowed with age.